Advertising & Marketing: Final index

 1) Advertising and Marketing: Key conventions

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mise en scene (stranger things)

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10 questions

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Camera work

Image
Medium shot: At the start of the video it shows the woman introducing herself as former prime minister. This shows us just half her body and just her head and torso. From this we can infer from the audience that she is well respected and has an important reputation as she shows proof that she is former prime minister. As a result the audience can infer she is intelligent and acknowledges everything. Close up: At the scene 2:44 the video call transitions to a man  typing intensely on the computer. The camera focuses on his fingers and keyboard making this scene more intense. During this scene we can see that people are in a hurry and there in a mission. To add on this makes the audience focused and confused on what’s happening as everything in that scene goes in speed.   Medium long shot: In the scene 0:52 It shows the prime minister talking through the computer but facing her back to the audience whilst she is speaking. This makes the scene seem realistic as we can see t...
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