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1) Write a 100 word statement of intent explaining what you are going to make for your preliminary exercise. Statement of intent:  100 words explaining what you plan to make. I plan to make a 30 second music video about a student having to take blame due to false accusation since another student snuck in something illegal in the main students bag.  The song that I'm using for this music video symbolises being surrounded by a wrong crowd of people and how it can make massive difference in your life despite interacting with them. This sends out a strong message about how to not interact with the wrong people and  The middle of the advert will involve the character discovering the product with close-up shots of the product (pack shot) and also the character drinking the product. The advert will then end with the character alert, in perfect uniform and answering a question in class and being successful. The final seconds will have a logo and slogan of the health drink with a ...

  1) Type up any feedback from your teacher in full (you do not need to write the mark/grade if you do not wish to). WWW:  Steven a fair attempt at the 20 mark TV essay, some recall of how contexts impact production values. LR:  Write another paragraph for Q1.3 including more evidence for the clip. 2) Look at the mark scheme document linked above. Question 1.1 asks about mise-en-scene. What do we use to remember mise-en-scene? Give one example answer from the clip too - you'll find example answers in the mark scheme. To remember mise-en-scene we use the concept of CLAMPS which stand for costume, lighting, Actors, makeup, Props, scene. The use of costume on the characters are that they are wearing casual scruffy clothes which helps us as the audience identify where the place and scene takes place. 3) Question 1.2 asks about narrative features in the extract. Look at the mark scheme to pick out three possible answers for this question.  - The use of narrative...

  1 ) Research: Music videos Watch the following music videos and analyse an aspect of media language for each one: Music video 1:  Marshmello x YUNGBLUD x blackbear – Tongue Tied. How is narrative used in this music video to engage the audience? - The use of narrative in this music video to engage the audience is through adding surreal and symbolic imagery. This is because the music video depicts realistic events that occur every day, making it quite engaging to a particular audience. Another way narrative is used to engage with the audience is through visual metaphors. This is because the lyrics in this video promote a strong message about mental health, specifically feeling isolated, which creates a broader overall message. 2) Music video 2: Years & Years - I Wish I Knew How are camerawork and mise-en-scène used in this video? Use CLAMPS to remember the different aspects of mise-en-scène. - The use of costumes helps us, as the audience, to...