s

  Radio 1 Launch CSP: blog tasks 1) What radio stations were offered by the BBC before 1967? The radio stations that were offered by BBC before 1967 was radio 1 and the '' third programme'' 2) How was BBC radio reorganised in September 1967? What were the new stations that launched? It was reorganized with new stations such as radio 2, radio 3 and radio 4. 3) What was pirate radio and why was it popular? Pirate radio was a radio station allowed by the BBC.  4) Why did pirate radio stop broadcasting in 1967? Because it was illegally broadcasting different shows which didn't meet the standards and policy of BBC radio. 5) How did the BBC attract young audiences to Radio 1 after pirate radio stations were closed down? 6) What was 'needle time' and why was it a problem for BBC Radio? Needle time is the restricted amount of recorded music that could be transmitted by the BBC during the course of any 24-hour period. 7) How did BBC Radio 1 offer different content to...

  Audience Look at  the KISS media pack carefully . This will give you a brilliant background to the brand and how they target their audience (important note: it features the old Breakfast presenting team).  Answer the following questions: 1) Read page 2. What is KISS FM's mission? KIS FM's mission was to entertain there audiences who are at the range ages of 15-34. This was because KISS FM discusses and promotes youth culture, our ambitions and different ranges of content provided. This strategy helps create a stronger image for KISS and they provide social events to gain attention to there audiences and community. 2) Look at page 3. What is the target audience for KISS FM? As well as writing the key statistics from the media pack, try and suggest what  psychographic groups  would fit the KISS audience too. The target audience towards KISS is aimed at people from the ages of 15-34. Most of there audiences are 60 percent female and 35 percent of that audiences l...